Artisan-style confectionary packaged using cutting-edge technology

Multi-variable packaging lines can be hard work to design, develop and eventually control, but Cama’s domain experience and high-tech solutions are more than up to the task.

Naked chocolate products, three shapes, 15 packaging counts, 17 packaging formats, five SKU styles and 1,500 ppm throughput. Just two of these variables are enough to put most ‘normal’ packaging companies off, but when you’re Cama Group, these six are all in a day’s work.

The customer in this case is Hawaiian Host, a leading North American confectionary company, which can trace its roots nearly 100 years ago in the founder’s parents’ attic on the island of Maui. Hawaiian Host is the “original chocolate-covered macadamia” claims the company, which is also the largest manufacturer of chocolate-covered macadamias in the world.

It goes on to explain that its products are associated with the Japanese word ‘omiyage’, meaning a thoughtful souvenir from paradise to gift to friends and family. And it is for this reason, among many others, that the packaging has to reflect and support the company’s brand, the gift giver’s intentions and the receiver’s high expectations. It has to be special. It has to be Cama.

“We first met the company five years ago at PackExpo,” explains Alessandro Rocca, group sales director at Cama Group. “They came onto our booth, holding a tray of chocolates and asked: ‘do you have a robot that can pack this?’ After significant design work and customer liaison, we won the order for a huge line, which would see over 1,500 chocolates per minute being packed precisely, positively and delicately in an array of different packaging formats.”

The turnkey line that Cama developed is highly specialised and is designed specifically to handle the demands of this particular packaging exercise. In operation, robots equipped with Gimatic grippers are used to pick naked chocolates from feed rows a conveyor and then gently place them into PET trays that arrive in parallel from a de-nester. The chocolates’ quality, shape and position on the belt are determined using a special 3D laser scanner supplied by Univision.

Once each tray is full, they are loaded singly or in pairs (with a cushion sheet) into carton tray, before a lid is formed and tucked into the tray, the finished product being a completed box containing anything from four to 32 chocolates. The boxes are then fed through an X-Ray machine and check weigher before heading to a case packer at the end of the line.

The line is also capable of bulk packaging, which is also used as a fall back in case of any line issues. In this instance carton sheets can be fed through the line and the delta robots can directly load chocolates into the carton, these are then passed onto a manual loading section requested by the customer. This approach prevents any significant downtime.

“The confectionary industry demands optimum efficiency,” Rocca explains. “You can’t just stop a 1,500 ppm line. Our adage is: ‘never stop the line unnecessarily and be as efficient as possible when it is running.’ And this counts as double, as phase two of this project will see another line going in.”

According to Chris Rabago, director of manufacturing at Hawaiian host, “Cama established confidence with our team by taking a collaborative approach on finding the best solutions to our top-level priorities. Clear communication and collaboration was essential, as equipment projects have a high number of variables, and it’s critical that an open dialogue exist around cost/benefit solutions as well as build decisions that may impact the equipment capabilities in the future. In respect to the technology, we look for an intuitive user interface, simple changeovers, and remote service support, which is especially important to our Hawaii-based production facilities, as it is often a challenge to quickly bring technicians onsite.”

The variables in this solution demand a digitalised solution, which Cama has perfected over the last five years. “This line benefits from our full Industry 4.0 offering and is one of the first to deploy our new AI-driven line supervisor software,” Rocca tells us. “And to keep uptime to an absolute maximum, it exploits our ‘toolless’ RFID-managed changeover solution and an automated gripper system, both of which help deliver some of the fastest batch-swap routines in the industry.”

The digitalised approach also makes operator training, machine interactions and maintenance routines simpler, thanks to immersive augmented reality (AR). All operational parameters are collected, collated and disbursed using a centralised PC, which can share instructions and alarms to tablets, the PC also monitor energy consumption as part of a sustainability package, which is also supported by the machines ability to handle and package trays made from sustainable materials.

“This is a fantastic deployment of our entire package,” Rocca concludes, “from mechanical design, through advanced electromechanical automation solutions from Rockwell Automation and onto AR and AI to deliver even greater efficiencies and ease of use. As I mentioned earlier, the confectionary industry demands maximum efficiency and, as solutions provider, we have to make sure that none of our technology is a weak link in what is a much bigger process. In fact, in the majority of applications our machines tend to be governed by up and downstream processes. It is our goal to never limit line speed in any industry.”

Learn more about Cama solution visiting us at:

Packepo Vegas 11-13 September

Booth: Central Hall — C-5542

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