Ceramic Industries has been committed to sustainable innovation for more than 40 years, finding smarter, ecologically responsible ways to produce Proudly South African, fashionable products. Doing so helps them live up to their vision of supporting every South African’s right to a beautiful home.
At the beginning of 2020, Ceramic Industries set themselves a challenge: manufacturing lighter tiles, using fewer natural resources and becoming ecological friendly. The results: EcoTec products. Thanks to the latest technology, Ceramic Industries is able to bring you ecologically responsible, fashionable products that have been created with a strong motivation to reduce our impact on the environment. New EcoTec products result in thinner tiles with the same fashionable finishes and the following benefits:
• Lighter: Revised technologies reduce the volume of clay required for tile bodies
• Strong: 24% to 55% stronger than required SABS SANS1449 MOR standards
• Eco: Less energy needed for firing, lighter to transport, reduced carbon footprint and less water/m2 required during the entire process.
The initial drive was to introduce a few ranges with these characteristics from certain factories. Ceramic Industries is now pleased to announce that the drive has extended to offer all their porcelain products from their Vitro and Gryphon factories by the end of June 2021.
Tiles are among the most environmentally friendly wall and floor coverings available, and Ceramic Industries will continue exploring options to improve the environmentally friendly methods of manufacturing in all their production facilities. While many other surface coverings are derived from oil and other petrochemical by-products, most ceramic tiles are made from clays and minerals found abundantly in the earth’s crust.
Ceramic tiles are unrivalled in longevity as a floor covering, sometimes lasting hundreds and even thousands of years. Since they need to be replaced less often than other floor coverings, they’re less of a drain on natural resources. And once you do decide to dispose of them, there’s no danger of environmental contamination, since they are chemically inert.
Because they’re extremely durable, tiles are not easily damaged by dirt and everyday use. If installed correctly, tiles will last as long as you care for them. Cleaning requires very little water and detergent, so once they’re installed, they don’t make many demands on resources.
Ceramic Industries has made environmental responsibility a top priority. They feel it’s their duty to use our resources sparingly, to minimise their ecological impact, to safeguard the earth and to encourage these values in others. From the quarry to your home, EcoTec provides benefits throughout the value chain. Long after the clay is mined at the quarry, Ceramic Industries products continue to be environmentally responsible.
They have ensured that when you choose a product from Ceramic Industries, you’re choosing more than world-class style – you’re also choosing one of the most environmentally responsible ceramic products in the world.