03 Oct 2018
Location for Saint-Gobain Gyproc’s first-ever TV commercial expands on its current CSI relationship
Gyproc RhinoLite®, the flagship brand within Saint-Gobain Gyproc’s stable, has launched a new television commercial. The brand has long enjoyed a strong leadership position thanks to its exceptional benefits and superior quality, and the new commercial, which is one component of a broader through-the-line campaign, aims to further entrench this position. After robust market analysis...