Coca-Cola South Africa unveils Charged, a bold strawberry-flavoured caffeinated drink. With its energising fizz and dynamic thunderbolt packaging, this latest innovation promises a refreshing boost for every day.

Coca-Cola South Africa has officially unveiled Charged, a sparkling strawberry flavoured formulated caffeinated beverage, offering consumers a bold new way to recharge. Following its successful debut in India, Nepal and Vietnam, Charged will now expand The Coca-Cola Companys beverage portfolio in South Africa. Its distinct formulation balances a robust strawberry flavour with a signature fizz, ensuring an unmatched refreshment experience that helps consumers stay invigorated.
“We are excited to bring Charged to South Africa, offering a refreshing new way for consumers to get the fuel they need to maximise each day,” said Natasha Chetty, Emerging Categories senior director at Coca-Cola- Africa. “This launch highlights The Coca-Cola Companys dedication to innovation and our mission to provide a diverse range of beverages that meet the evolving tastes and lifestyles of our consumers.”
Charged packaging reflects the brands bold and dynamic personality, featuring a vibrant thunderbolt design that highlights the drinks invigorating properties, making it easily recognisable on shelves. Charged is now available at retailers nationwide in 500ml cans. For more information on Charged, you can visit our website for the latest updates and exclusive content.