Eat Out launches restaurant relief fund

The Eat Out Restaurant Relief Fund, in partnership with Community Chest, aims to support an industry in crisis as they provide hope and kindness to needy communities.

All around the country, restaurant kitchens have opened to serve a different clientele; hungry South Africans in desperate need of help. The fund’s mission is to support restaurants who have re-opened their kitchens to create meals either for the needy in their communities, or to supply feeding schemes.

Restaurants hit hard by lockdown

“This crisis is uniting us like never before, showing our resilience and our humanity,” says Aileen Lamb, managing director of New Media, which owns Eat Out. “The restaurant industry has been hit hard by the lockdown, yet we are seeing the most extraordinary compassion coming from people in the business who are using their time and resources to feed the most vulnerable. The President’s announcement made it clear that this journey will be a long and slow one. As the country slowly eases out of lockdown, the restaurant industry will continue to feel this crisis for many months to come. The Eat Out Restaurant Relief Fund aims to provide financial support to them to become operational, so they can keep providing food for the growing number of hungry families across South Africa.”       

New Media will seed the fund with R500 000 says Lamb: “We know this amount is a small start, but we’re confident that with the support of our loyal sponsors, advertisers, regular restaurant goers and the corporate community at large, we can quickly raise the level of funds to really make a difference.”

This is proving true with confirmed donations received late on 24 April from both Retail Capital and the Graham Beck and Steenberg Vineyards. Each has donated R100 000

“We’ve walked a long journey with restaurants during the good times, and we will continue to walk that path during the crisis times,” says Karl Westvig CEO of Retail Capital.

Says Chris Du Toit, CEO of the Graham Beck and Steenberg Vineyards: “It is in times like this that willingness to help shines through the dark clouds of a crisis. We are in this together and we hope that everyone who can help, will help.”

Feed the hungry

Any restaurants who are helping to feed the hungry in this time of crisis can apply for grants to help them buy food to cook, as well as to pay staff and rent.

Tarryn Corlett, trustee and co-founder of the Franschhoek Hospitality Academy and former CEO of The Sunflower Fund, is the newly appointed head of the Eat Out Restaurant Relief Fund. “In partnership with Community Chest, we’ll ensure that applications and payments are processed as quickly as possible. Donors will receive Section 18A certificates, so every donation will be tax deductible. I’m so excited about the difference we can make to help feed hungry South Africans while also supporting our restaurant industry.”

The funding application process is quick and simple and can be found here.

Says Lorenzo Davids, CEO of Community Chest: “Community Chest’s mission statement is to improve the lives of all South Africans by mobilising the caring power of communities, business and government to advance the common good. This collaboration is an inspiring response to our country’s food relief efforts and shows the restaurant industry’s spirit of care.  The Fund is a solution that the entire restaurant industry can mobilise around. Any restaurants who are freely giving time and resources to help feed those in distress can apply for funding.”

The following criteria will be used to evaluate applications:

●          They must be currently running or participating in a project to provide food for the needy.

●          They must have a permit to operate as an essential service.

●          They must specify the feeding scheme or project they are supporting.

●          They must have a means of distribution for the food.

Supporters of Eat Out’s Restaurant Relief Fund
Well known faces from the restaurant industry who support Eat Out’s Restaurant Relief Fund

“I am excited that we are able to offer support to the industry that has supported us as a brand for so long.  The Eat Out Restaurant Relief Fund will help put very dedicated people back to work and, we hope, ensure restaurants are able to get back onto their feet in the weeks and months to come. We want this fund to keep our beloved industry operating and provide much-needed financial assistance so they can reopen their doors as viable businesses when the time comes. We can help!” says Lamb.

Donations to the Eat Out Restaurant Relief Fund can be made at help.eatout.co.za and all donors will receive Section 18A tax certificates. Eat Out will not derive any commercial benefit from this initiative – all money donated will go directly to the qualifying restaurants.



Latest


07 Jul 2020
Convenience eating redefined by COVID-19 lockdown

The notion of convenience will take on new meaning at mealtimes as cocooning consumers re-evaluate their priorities

Convenience eating redefined by COVID-19 lockdown

The notion of convenience will take on new meaning at mealtimes as cocooning consumers re-evaluate their priorities

06 Jul 2020
Burger King Finland pranks competitor with free delivery campaign

Burger King Finland placed outdoor ads outside its competitor's restaurants, promising free delivery if you set your pickup location to…

Burger King Finland pranks competitor with free delivery campaign

Burger King Finland placed outdoor ads outside its competitor's restaurants, promising free delivery if you set your pickup location to a McDonald’s restaurant

11 Jun 2020
Langplaas partners with RSA Group

RSA Group has welcomed Langplaas to its family of producers

Langplaas partners with RSA Group

RSA Group has welcomed Langplaas to its family of producers

11 Jun 2020
Merchant Capital throws restaurants a lifeline during lockdown

Alternative lender Merchant Capital has launched an innovative short-term finance product to give restaurants a much-needed injection of working capital…

Merchant Capital throws restaurants a lifeline during lockdown

Alternative lender Merchant Capital has launched an innovative short-term finance product to give restaurants a much-needed injection of working capital to help ease the economic impact of the national lockdown regulations.


Top stories


23 Apr 2020
Greenall’s latest Original Dry Gin variant is here to take your blues away

As the world adjusts to a more homebound lifestyle, the launch of Greenall’s Blueberry variant in South Africa in July…

Greenall’s latest Original Dry Gin variant is here to take your blues away

As the world adjusts to a more homebound lifestyle, the launch of Greenall’s Blueberry variant in South Africa in July 2020 will make you want to kick back and relax at home. Greenall’s Original London Dry Gin has been infused with natural sweet blueberries – popular the world over having…

22 Apr 2020
Thomas Dakin London Dry Gin arrives on SA shores

Thomas Dakin Small-Batch Gin, a classic style juniper-focused gin, known for its proud heritage and impressive craftmanship, is finally available…

Thomas Dakin London Dry Gin arrives on SA shores

Thomas Dakin Small-Batch Gin, a classic style juniper-focused gin, known for its proud heritage and impressive craftmanship, is finally available in South Africa

20 Apr 2020
‘We will come out of this stronger’ – A restaurateur’s experience of COVID-19

By: Larry Hodes, owner of Calexico On Monday 16 March; when the rumours of COVID-19 began getting more serious; there…

‘We will come out of this stronger’ – A restaurateur’s experience of COVID-19

By: Larry Hodes, owner of Calexico On Monday 16 March; when the rumours of COVID-19 began getting more serious; there was an immediate drop off in customers in my three restaurants. In the next 10 days my turnover would decrease by between 80 to 100% in my restaurants. When the…

18 Jun 2018
Popular Sandton restaurant, The Bull Run, gets a facelift

The popular Johannesburg restaurant The Bull Run is getting a full refurbishment to continue to serve its loyal customers for…

Popular Sandton restaurant, The Bull Run, gets a facelift

The popular Johannesburg restaurant The Bull Run is getting a full refurbishment to continue to serve its loyal customers for many more years to come. The restaurant first opened in October 2000. The concept was to launch an upmarket grill room for local and international guests of the hotel, including…


Visit the official COVID-19 government website to stay informed: sacoronavirus.co.za