As the world adjusts to a more homebound lifestyle, the launch of Greenall’s Blueberry variant in South Africa in July 2020 will make you want to kick back and relax at home.
Greenall’s Original London Dry Gin has been infused with natural sweet blueberries – popular the world over having gained ‘superfood’ status – to create the latest offering in the Greenall’s Gin Collection, Greenall’s Blueberry, crisp and refreshing, that gin lovers the world over will love, not only for its cool fruity take on the original classic London Dry Gin, but also for its zero added sugar content.
The latest innovation, has been created by renowned Master Distiller, Joanne Moore, at the one of the world’s oldest gin distilleries, G&J Distillers, in Cheshire.
A versatile expression, Greenall’s Blueberry has a light blue hue and is best enjoyed together with premium elderflower tonic water or soda water with fresh blueberries and a wedge of lime.
Greenall’s Blueberry reaffirms the brand’s position as the leader in mindful ‘ginnovation’ – innovation which respects the rich heritage, craftsmanship and traditions of gin, whilst also showcasing the category’s versatility and relevance, with new flavours that complement gin’s intrinsic juniper character.
With its zero added sugar content, cool fruity flavour, striking blue hue and unmistakable gin character, Greenall’s Blueberry is right on trend for today’s consumers. Not only does it outperform competitor brands on taste, style and quality, but it also provides unbeatable value.
The new Blueberry variant joins Greenall’s Original London Dry Gin and Greenall’s Wild Berry Gin in the brand’s range in South Africa and will be available online and at all major retailers and wholesalers in South Africa at RRSP R189.00 from July 2020.