Marketing campaign for in-cosmetics Global awarded for excellence

Reed Exhibitions UK has scooped the Best Marketing Campaign – Trade Award at the AEO Excellence Awards 2020.

The marketing campaign was for one of its largest trade events, in-cosmetics Global 2019.

Incosmetics logo
The next edition of in-cosmetics Global is due to take place from 5-7 October 2021 in Barcelona, Spain

Increase in visitors

The judges applauded the campaign for its targeted marketing messages and impressive social media campaign which resulted in an ‘admirable increase in visitors’.

in-cosmetics Global, which has been running for 30 years, offers R&D professionals from all corners of the personal care and cosmetics industry an unrivalled opportunity to source the latest ingredients, network with key suppliers, and learn about the trends shaping the beauty and personal care industry. In 2019, the show welcomed more than 12 000 visitors through its doors when it made a return to its spiritual home in Paris. A total of 843 companies exhibited including many of the industry’s biggest names such as BASF, Croda, Ashland and Clariant.

Rewarded during a tough year

Roziani Zulkifli, exhibition director of in-cosmetics Global, says: “We are absolutely delighted to win the Best Marketing Campaign – Trade Award at the AOE Excellence Awards 2020! Our amazing team worked tirelessly to offer the industry unparalleled opportunities to discover, learn and network and make the 2019 show such a success. This year has been incredibly tough for the events industry so it’s uplifting to be rewarded for our efforts. Whilst in-cosmetics’ online activity this year – from in-cosmetics Connect to our online events – has also been a success, we can’t wait to see everyone in Barcelona next year to put on the fantastic event in-cosmetics Global has become world-renowned for!”

The next edition of in-cosmetics Global is due to take place from 5-7 October 2021 in Barcelona, Spain.



Latest


22 Jan 2021
Clere celebrates 60 years of spreading the love for skin

This year heritage skin care brand, Clere is celebrating its 60th anniversary. “The name Clere has been synonymous with soft,…

Clere celebrates 60 years of spreading the love for skin

This year heritage skin care brand, Clere is celebrating its 60th anniversary. “The name Clere has been synonymous with soft, smooth, beautiful looking skin for six decades now. It’s a favourite in both South African homes and those abroad. Over the years Clere has managed to remain relevant, and up…

21 Jan 2021
COVID-19 vaccine – how will Africa keep it cold enough?

While we await the first vaccines to either arrive in the country via air, or under licence from local manufactured…

COVID-19 vaccine – how will Africa keep it cold enough?

While we await the first vaccines to either arrive in the country via air, or under licence from local manufactured sources, there remains another obstacle. The so-called cold supply chain that needs to remain intact when delivering the COVID-19 vaccine to all corners of the country. The temperatures needed for…

18 Jan 2021
Solvay commits to sustainable cyclopentanone production

Solvay has begun a process of decarbonising the cyclopentanone unit of its Melle plant in France. Through an agreement with…

Solvay commits to sustainable cyclopentanone production

Solvay has begun a process of decarbonising the cyclopentanone unit of its Melle plant in France. Through an agreement with an agricultural cooperative for the next 15 years, the entire cyclopentanone production will indeed rely solely on biomethane gas, a green source of energy. The cooperative built a facility to…

18 Jan 2021
Irene Cantos becomes IMCD’s group director Personal Care

IMCD has appointed Irene Cantos as business group director Personal Care, effective 6 January 2021. In her role, Cantos, will…

Irene Cantos becomes IMCD’s group director Personal Care

IMCD has appointed Irene Cantos as business group director Personal Care, effective 6 January 2021. In her role, Cantos, will lead the Business Group Personal Care in becoming the global player of choice for both suppliers and customers in the distribution of speciality ingredients. The group aims to grow both…


Top stories


25 Jun 2020
How to ensure business agility in a pandemic

BY: Neil Birch, CEO at Novus Holdings Business agility is the capability of a business to respond quickly to a…

How to ensure business agility in a pandemic

BY: Neil Birch, CEO at Novus Holdings Business agility is the capability of a business to respond quickly to a changing environment, whether it be internal or external. Qualities of agile businesses include being adaptive, flexible and creative in your response to change without losing momentum (remaining productive) or vision.…

01 May 2020
Fibertex manufactures critical components for COVID-19 PPE

Fibertex SA, part of the global Fibertex Nonwovens group, has developed versatile high-performance components for protective facemasks and respirators. “Fibertex,…

Fibertex manufactures critical components for COVID-19 PPE

Fibertex SA, part of the global Fibertex Nonwovens group, has developed versatile high-performance components for protective facemasks and respirators. “Fibertex, which continuously invests in technological advancements to meet requirements in diverse industries – has increased production capacity of materials so desperately needed during the global COVID-19 pandemic,” explains Rosa Naidoo,…

23 Apr 2020
Are you South Africa’s best female entrepreneur?

Entries are now open for the Santam Women of the Future Awards 2020 in association with Fairlady and True Love.…

Are you South Africa’s best female entrepreneur?

Entries are now open for the Santam Women of the Future Awards 2020 in association with Fairlady and True Love. Santam, Fairlady and, for the first time this year, Truelove Magazine, have partnered up in the search to find the best female entrepreneurs in the country. Best women entrepreneurs If…

30 Nov 2017
Rooibos could reduce risk of “Type 3” diabetes – a precursor to Alzheimer’s

Researchers at Warren Alpert Medical School at Brown University in the US found a link between a relatively new form…

Rooibos could reduce risk of “Type 3” diabetes – a precursor to Alzheimer’s

Researchers at Warren Alpert Medical School at Brown University in the US found a link between a relatively new form of diabetes, known as “type 3” diabetes and Alzheimer’s disease.


Visit the official COVID-19 government website to stay informed: sacoronavirus.co.za