Somic expands sales network

With an agency in South Africa, the German packaging machine manufacturer SOMIC is expanding its sales network. With immediate effect, Guth South Africa, headquartered in Johannesburg, will take over the representation for Somic’s complete machine portfolio in the sub-Saharan markets.

The official handover of the dealer certificate by the management of SOMIC marks the start of the upcoming close sales partnership with Guth South Africa. The machine specialist and trading partner has four locations in South Africa and serves all countries south of the Sahara from there.

“Through the partnership with Guth South Africa, we are relying on a proven expert for machine solutions for the food and non-food industry in Africa,” explains Patrick Bonetsmüller, managing director of Somic, who travelled to South Africa with his wife for the signing of the trade partnership. “Guth South Africa, with its own manufacturing as well as assembly and installation capacities, offers everything for a competent technical support of our future customers,” Bonetsmüller continues. In addition, customers in sub-Saharan Africa can, therefore, rely on local service, which – as the managing director underlines – is often a key factor in the purchase decision.

With packaging machines for single- and multi-part cartons, Somic offers a broad machine portfolio for all applications in the food and non-food industry. Individual tray or wraparound packers with or without lid as well as compact machine solutions for beginners, make it possible to provide a tailor-made answer to the packaging task of each individual customer. With a large format flexibility, the machine program is also well prepared for expansions in the future.

“We are pleased that with Somic we can now also offer machines that cover the end-of-line, meaning the final packaging step before palletising. Safe and gentle packaging is becoming increasingly important among our customers. Automatic packaging of products in transport and display cartons will also continue to increase. For this, Somic with its broad machine portfolio is an ideal partner – for newcomers to automatic packaging and for companies that require higher performance,” explains Andrew Johnson, managing director of Guth South Africa. The company, which has around 90 employees at all four locations in South Africa, already sells various other machine solutions for the food industry and is well acquainted with the requirements and general conditions in the sector.

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