If you’re looking for new ingredients for your household cleaning product formulations, Symrise has introduced a new portfolio of multifunctionals for laundry, dishwashing and surface care applications.
Symrise has launched a new collection of multifunctional ingredients for household care products. In addition to classic cosmetic ingredients, the Holzminden-based company now offers multifunctional ingredients for household care products.
The portfolio of ingredients improves cleaning performance and product aesthetics while enhancing the protection of formulas in laundry, dishwashing and surface care detergents. The demand for high-performance sustainable cleaning agents is growing rapidly while regulatory requirements for manufacturers continue to change. Symrise’s portfolio of ingredients assist with this change and support sustainability through reduced environmental impact.
Consumers expect companies to comply with increasingly strict sustainability standards, demanding products with fewer ingredients and the same high quality. The trend is also moving toward smaller pack sizes and less plastic. The ingredients in the new home care product category from Symrise perform the function of several ingredients, allowing for shorter ingredient lists and less packaging.
Innovation, expertise and sustainability
From a functional perspective, the ingredients improve, for example, grease removal power, to provide superior cleaning benefits. The multifunctional ingredients also provide a solution for enhancing the protection of the formulation by improving the stability of the enzymes, which are key ingredients in cleaning products.
Improved product aesthetics allow the modulation of viscosity and enhancement of solubilisation properties. The ingredients also enhance the sensory benefits and antioxidant properties, which in turn benefits the product’s foam volume and scent stability.
Symrise holds many years of research experience in raw materials coupled with a large team of experts and state-of-the-art laboratories.
“We were able to develop this product category based on our profound ingredient expertise. Our multifunctional home care ingredients are created with three key features: innovation, expertise and sustainability. We feel confident that we will continue to develop smart solutions for the household care products market,” says Jörn Andreas, president scent and care at Symrise.
Consumer-friendly, biodegradable products
Consumer brands face intense competition and pressure in the market. They must be flexible enough to adapt quickly to changing consumer demands and market conditions. “Our multifunctional ingredients score points because of their low carbon footprint and biodegradability both in aerobic and anaerobic conditions. The innovative technology is suitable for detergents with EU Ecolabel and Ecocert certification,” says Tony Bartolini, global category director home care in micro protection at Symrise.
Symrise presented the new home care collection of multifunctional ingredients at H3i Italy, which took place in Milan on 7 and 8 March. The trade show is centred on ingredients and formulations used in creating household, industrial and institutional cleaning products.
