B2B Central

customers

07 Jul 2025

Leroy Merlin makes affordable DIY possible in Centurion

By Staff Writer

Leroy Merlin South Africa opened its fifth—and largest—store in Centurion, Pretoria, in May. Spanning 15 000m², this new flagship outlet serves South African homeowners and tradespeople with a mix of quality products, practical solutions and a focus on community impact. A big day for Centurion DIYers On 30 May, local residents flocked to the grand...
05 May 2025

Saint-Gobain reaffirms its commitment to Africa

By Staff Writer

Saint-Gobain Africa announced its renewed commitment to the African continent through a new unifying programme called ‘Make it in Africa to Build Africa (MABA)’. This regional commitment is an extension of the group’s purpose – Making the World a Better Home – and underscores its dedication to empowering the continent by prioritising local production, nurturing local talent,...
05 Oct 2021

Insurers can bridge the relationship gap by focusing on digital customer communication

By Staff Writer

Traditional insurers have never faced as much competition for their customers’ attention as they do now. A whole litany of tech-centric start-ups are coming for their lunch and they’re doing so by making life much simpler for customers. In order to remain competitive, therefore, insurers need to focus on building stronger relationships with customers.
23 Mar 2017

Brands – what’s all the fuss about?

By Staff Writer

As with people, brands are the sum of all interactions they have with customers and prospective customers says Adéle Maritz. There is a famous and very true quote from the American poet Maya Angelou: “People will forget what you said, people will forget what you did, but people will never forget how you made them...