06 Aug 2019
Dabur’s sachet filler serves up small portions
By Staff Writer
The demand for single-dose cosmetics, skin creams, hair care products and even cleaning products is higher than ever. The micro-selling method of sachet marketing puts the buying power in the hands of aspirational consumers, by serving up serums, oils, lotions or conditioners in affordable portions. Sachet products are also associated with increased convenience. Having the...
