rebranding

01 Apr 2022

CEO Interview: Becoming Bidvest Life

By Timothy Rangongo

Life insurer FMI officially rebranded itself to Bidvest Life as it looks to unlock growth opportunities. MoneyMarketing editor, Timothy Rangongo, spoke to Lulu Rasebotsa, Bidvest Life CEO, about the rebranding, strategy and vision going forward.

30 Mar 2021

Sanlam's new promise to Africa

By Staff Writer

Sanlam announced today that it would reboot its business to become a purpose-led organisation and brand, focused on giving millions of Africans the chance to live with financial confidence. In the next two to three years, the continent’s largest non-banking financial services group plans to catalyse this purpose.

11 Jul 2018

Barclays Africa Group Relaunches as Absa Group with a Fresh New Look

By Janice Roberts

Group starts trading on Johannesburg Stock Exchange as ‘Absa Group’ Absa Group to complete roll-out of new Absa brand design in SA in 2019 Absa Group to complete rebranding of Barclays subsidiaries in Africa in 2020 Barclays Africa Group Limited has officially been renamed Absa Group Limited and started trading under its new name and...