Sanlam Risk and Savings

How to help Gen Zs soft save today for a confident tomorrow 

By Staff Writer

By: Farzana Botha, Segment Marketing Manager at Sanlam Risk and Savings Like all generations, Gen Zs view the world through a particular set of lenses and their unique financial lens is no exception. Enter soft saving, a viral trend that challenges the way Gen Zs think about retirement, while empowering them to prioritise present experiences. Farzana Botha, Segment Marketing Manager...