Co-working Office Supports Local Design

 

Workshop17 calls for local co-working office industry to support local designers.

Nisha Parbhoo, lead architect in the design of Workshop17’s office spaces, says that the firm is passionate about showcasing the work of local designers.

By some estimates South Africa’s cultural and creative industries contribute around R63 billion per year to the economy (approximately 1.7% of total GDP). South African born co-working office space provider Workshop17 believes that the rapidly growing flexible office industry can do more to support the local creative economy.

South African design, entrepreneurship and collaboration is close to the heart of Workshop17, who is making the most of every opportunity to showcase the work of local artisans in its award-winning workspaces.

Workshop17’s discreetly elegant, contemporary office spaces, located in seven secure buildings across the cities of Johannesburg and Cape Town, are furnished with the creative outputs of local designers and furniture manufacturers who highly value their collaborative relationship with the firm. The partnerships facilitate the creation of local jobs, business growth and increased collaboration amongst local industry players. The workspaces provide an inspiring, adaptable environment; favoured by members who include freelancers, start-ups, non-profits, small businesses and even innovative corporates.

Investing in local creative talent, smme’s and jobs

Nisha Parbhoo, lead architect in the design of Workshop17’s office spaces, shares that the firm is passionate about showcasing the work of local designers, some of whom exhibit their work at leading industry events such as Cape Town’s Design Indaba. One of these designers is Marcus van der Hoven of Takk Studio.

Parbhoo says “Workshop17 provides workspaces ideally designed for its member clients to ensure a refreshing and stimulating environment in which to work. We prefer to partner with South African designers as far as possible. It is inspiring and rewarding to be able to collaborate with local talent in creating uniquely beautiful work environments for our members.”

She further highlights the firm’s tremendous respect for the expertise of local designers who bring bespoke concepts to life, enhancing the range of office spaces offered. Parbhoo adds, “By working closely with local creatives, our workspaces can be designed to meet the unique needs of individual client members. Whether it’s the curating of specific style paintings or the installation of fit for purpose cabinets and colour coding there is the flexibility to create the ideal flexible workspace to members’ specifications.”

“There is a whole psychology around the design of a workplace and how work environments encourage creativity and innovation. Our workspaces are all very different from one location to the next. We avoid any formulaic approach,” Parbhoo concludes.

Strengthening local manufacturing

Houtlander co-founder Phillip Hollander – whose firm has designed standalone furniture, cafe tables and benches for Workshop17 – said it was “amazing” to see the company “supporting, appreciating and celebrating” local designers. The Johannesburg based manufacturing business, which he co-founded with Stephen Wilson, employs 35 people. “It’s great to see organisations choosing to buy local and support local and making sure we grow the economy and that jobs are created locally instead of importing furniture. We have such a great pool of South African furniture designers and makers who don’t always get the jobs and opportunities. It has been amazing to see them appreciating and celebrating local,” Hollander says.

Designer David Krynauw said he had developed furniture solutions based on Workshop17’s customer requirements as the firm identified its clients’ needs and its spaces evolved. Krynauw, who employs 85 people at his factory in Johannesburg, was responsible for designing Workshop17’s desk solution as well as its innovative modular office partitioning system. “I value the relationship because they have challenged my design and manufacturing capabilities. They were my biggest customer last year and it has enabled me to grow my business,” Krynauw says.

“Workshop17 is in the business of nurturing the growth of local entrepreneurs and our investment in local designers is an extension of this commitment. We source the vast majority of our building design assets locally – that includes locally designed tables, chairs, crockery, light fixtures, cupboards and so much more. It would be very easy to import all of our resources more cheaply from the Far East, but we believe South African creatives are world-class and are a force to be reckoned with when it comes to designing the work spaces of the future” says Paul Keursten, CEO of Workshop17.

“In co-working.org’s recent analysis, South Africa is one of the top 25 major nations with the highest density of coworking spaces compared to their population. There is a huge opportunity in our industry to jobs and suppliers in the creative economy,” adds Keursten.



Latest


25 Mar 2021
Lanseria Smart City unlikely to make a big splash in SA’s urban landscape

In his State of the Nation Address on 13 February, President Cyril Ramaphosa revealed that the proposed Lanseria Smart City…

Lanseria Smart City unlikely to make a big splash in SA’s urban landscape

In his State of the Nation Address on 13 February, President Cyril Ramaphosa revealed that the proposed Lanseria Smart City “is now a reality in the making”, with the draft masterplan completed in November 2020 out for public comment. With South African cities and towns fast deteriorating at an infrastructure…

25 Mar 2021
Smart cities promote best practice in urban sustainability

A ‘smart city’ is much more than a city that is digitally enabled and brimming with technology. It is a…

Smart cities promote best practice in urban sustainability

A ‘smart city’ is much more than a city that is digitally enabled and brimming with technology. It is a city that leverages innovation to achieve its desired outcomes – and here innovation does not necessarily mean only technology. This is the view of Carshif Talip, Expertise Leader, Urban Planning…

24 Mar 2021
Pratliperl® revolutionises eco construction industry

Energy efficiency in the construction industry is more important than ever due to load-shedding and the rising cost of electricity.…

Pratliperl® revolutionises eco construction industry

Energy efficiency in the construction industry is more important than ever due to load-shedding and the rising cost of electricity. The thermal insulation of a two-leaf (220 mm) brick wall can be doubled, for example, by simply plastering the inside and outside with Pratley’s Pratliperl®. Pratliperl® is derived from a volcanic…

23 Mar 2021
Sunridge brings the Borras brand to South Africa

Sunridge Importers and Wholesalers, the distributing agent for a range of plumbing and hardware wholesale industry products, has secured the agency…

Sunridge brings the Borras brand to South Africa

Sunridge Importers and Wholesalers, the distributing agent for a range of plumbing and hardware wholesale industry products, has secured the agency and exclusive distribution rights for the Borras brand of taps and mixers in South Africa and neighbouring territories. Sunridge’s existing products include Rifeng, a patented multi-layered piping system produced in…


Top stories


09 Sep 2020
Dulux Unearths Courage as the 2021 Colour of the Year

Dulux, manufactured by AkzoNobel, this week launched its Colour FuturesTM 2021 palettes to set the tone for the year ahead. After…

Dulux Unearths Courage as the 2021 Colour of the Year

Dulux, manufactured by AkzoNobel, this week launched its Colour FuturesTM 2021 palettes to set the tone for the year ahead. After extensive trend research by AkzoNobel and external experts around the world, Brave Ground has been revealed by AkzoNobel’s Colour FuturesTM – as the Colour of the Year for 2021. The colour…

21 Aug 2020
The Condensed Suburb

Prior to the discovery of gold on the Witwatersrand in 1886, the Johannesburg suburb of Melrose was part of one of the…

The Condensed Suburb

Prior to the discovery of gold on the Witwatersrand in 1886, the Johannesburg suburb of Melrose was part of one of the original farms that made up the city. The suburb had its beginning when one of the original randlords bought land in the north of Johannesburg in 1893. He built his home there…

26 Mar 2020
5 000 Designs To Make Construction More Sustainable

The 6th International LafargeHolcim Awards for projects and visions in sustainable construction attracted almost 5,000 entries by authors in 121…

5 000 Designs To Make Construction More Sustainable

The 6th International LafargeHolcim Awards for projects and visions in sustainable construction attracted almost 5,000 entries by authors in 121 countries. More than 40% of the projects were submitted in the Next Generation category for students and professionals up to 30 years of age.

03 Dec 2020
Thabo Mbeki Presidential Library design revealed

The British-Ghanaian architect David Adjaye has revealed the design for the new Thabo Mbeki Presidential Library in Johannesburg

Thabo Mbeki Presidential Library design revealed

The British-Ghanaian architect David Adjaye has revealed the design for the new Thabo Mbeki Presidential Library in Johannesburg


Visit the official COVID-19 government website to stay informed: sacoronavirus.co.za